• An area with diverse cultural activities
• A location boasting arts, theater and music
• Locations near colleges and universities with year round educational opportunities
• Non-seasonal and year round general populations
• High pedestrian traffic
• A warm neighborhood feel

What we expect from a franchisee

• A belief in the Herrell’s Ice Cream products and system
• Owner operation and interest in their community
• Respect for employees
• Franchisor respect and communication
• Customer service that exceeds the norm (win that customer back every time they come into your store)
• Cleanliness and neatness
• Desire to succeed in one’s own business